Author writes:

“Here is a verbatim quote from the guidelines that Google provides to people thinking about hiring a search engine optimization company:

* Make sure you’re protected legally. For your own safety, you should insist on a full and unconditional money-back guarantee. Don’t be afraid to request a refund if you’re unsatisfied for any reason…[2]

On the surface, this advice seems solid enough, but as an owner of a search engine optimization company, I can tell you how impractical it is. What would prevent a company that achieved fantastic search engine placement using my service from asking for its money back, claiming that it is unsatisfied? “For any reason” is a very slippery slope, and apparently Google agrees – Performics does not offer a guarantee of any kind. ”

Yet author on his own website promises ‘Guaranteed’ results.