Written by Joel Walsh and published in SiteProNews

If you were writing a textbook on SEO linking circa 2001, you almost certainly would have included a chapter on web directories. They used to be the primary way of actively acquiring one-way inbound links, before content syndication, blogs, or the paid link market really took off.

Web Directories and SEO Links: What Went Wrong?

Fast forward a few years, and you’d have to rewrite the chapter on directories and web links. In fact, you would probably downgrade web directories from a chapter to a page or two. In the SEO world, nothing good ever lasts long, and so it is with web directories.

By Lee Traupel and published in SiteProNews

Many of us in the marketing services and/or agency business are starting to see some real tangible marketing patterns emerging that businesses need to be aware of if they want to leverage their marketing dollars in this “post .com implosion economy.”

Good Web Site Design Increasingly More Important

By Merle MCPromotionsPress.com and published in SiteProNews

So you’ve decided to it’s time to revamp your website’s navigation, or maybe you’re putting together a new site and are trying to decide the best navigational menu to use. Before you choose one type over the other, you’ll want to consider the size of your site and your anticipated growth, as the menu structure you select may have to expand.
There are many types of navigation methods to choose from. You must carefully consider the layout of your site so you can choose the system that will work best. You want to make it easy for your visitors to find their way around and not frustrate them in the process. You need to keep it consistent across all pages of your site, with some standards like the placement of your logo (which is generally in the upper left hand corner of your website) linking back to your home page.

By Alden Smith and published in SiteProNews

To be successful with your online business, whether you are selling your own product, services or are selling for other merchants as an affïliate, you need a Web site that focuses on that subject alone. The site must be easy to build, maintenance-free, low cost, credible, and a powerful traffic-builder and customer-converter.
Having the right tools or product alone will not ensure the success of your website. There are many factors to be considered when designing your site. And unfortunately, most of these are usually ignored by Internet business owners. Below are eight simple steps to enhance your site and make it profitable.

By Fernando Maciá and published in WebProBusiness

Traditional business managers and economic strategists have always had at their disposal a variety of methods for measuring and evaluating the degree of success of business objectives.

For example, an increase in productivity, cost reduction initiatives, meeting certain sales goals, or the impact of an advertising campaign are all objectives that can be methodically measured and directly linked to a quantifiable level of success within a specific timeframe. Then, as businesses successfully accomplish their short-term goals, they are able to establish and pursue mid or longer term initiatives.

A lot of people write blogs and place affiliate links on their sites, and we have a few suggestions to help make them work better. It’s easy enough to create a blog and toss some affiliate links into the blog’s site template.

Creating posts every day proves a tougher challenge, and the vast majority of blogs don’t last for very long. Non-writers who think writing is easy find out that one to three entries a day, every day, doesn’t just roll out of the brain and into the ‘post comment’ field of a blog.