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WNW Blog

Archive for June, 2009

WNW Design Launches Partridge Cycles Website

WNW Design are proud to annouce the launch of the Partridge Cycles new website.

Partridge Cycles is a cycle superstore offering bikes, cycling clothing, bike parts and accessories.

Partridge Cycles business grew from a simple starter site to the online shop using the new Mazurka software. You can buy online using the secure payment.

Please have a look at the website www.partridgecycles.co.uk for more information.

No Site Search? You May Be Missing Out On Sales

If you are selling any number of goods online, you really need to have a search function on your site. If the user cannot easily find what they are looking for, without spending too much time on it, that is not a positive user experience. What’s stopping you from including a search function on your site? Discuss here.

Small businesses are already at a disadvantage to larger, more established brands for the simple fact that they still have to prove themselves to customers. I don’t think you will find too many big-name online shops that don’t have search features, and if a potential customer has made it as far as your site, the last thing you want to do is drive them away by making products hard to find.

8 Secrets to Fill Your Business in 60 Days

Recently I was asked in an interview to imagine that I was starting all over again, and as a newbie, how I would fill my business in 60 days. Things have changed tremendously since I began my online business in 1999, mostly for the better. Most of the steps, however remain the same. Best of all, the strategies I recommend to fill your business are the same ones that can be applied to any business, and then applied again and again to other online ventures. Here are 8 secrets to filling the prospect funnel in your business in 60 days:

5 Google Tools For Researching Your Market

Internet marketers and webmasters have always had a love/ hate relationship with Google. Whatever you think of them they do provide website owners with some great market research tools.

No matter what market you are in or plan to be in, you will find these free tools provided by Google very useful when researching your market. You should be researching your market constantly, NOT just when setting up your site. The internet is ever changing and, if you’re not keeping up with those changes, you will be left behind.

Market Research Tool 1 - Related Searches And Wonder Wheel

Simple And Successful SEO Strategies - On Page Optimization

SEO doesn’t have to be complex and by following these simple on-page optimization techniques you can give your SEO campaign the perfect start.

SEO is often seen as being a difficult and in-depth process, but the reality is that by following some reasonably common sense guidelines it is possible to get good rankings. That’s not to say that optimization is a simple or quick process; there are, unfortunately, no short cuts. Your SEO efforts should be a concerted and long term endeavour, in order for you to enjoy the best possible results, and should incorporate both on-page and off-page optimization techniques. By following the on-page SEO strategies below you can set a strong foundation for all your SEO work.

What Makes a Website Design a Good One?

A lot of people can recognize good design when they see it on the web. But most people don’t really know what makes that design good.

How do you define “good design?” Is it subjective, like your favorite flavor of ice cream? Although there is some subjectivity within good design, there are artistic principles that good design is built from. Here are a few that form the foundation of good design.

1. Proximity

Marketing To The Frugal

Google has an interesting post up on its Retail Advertising Blog. The post gives tactics for marketing to four different groups of people in the current state of the economy. One of those groups is what Google’s Yael Davidowitz-neu calls the “slam-on-the-brakes segment.” Do you have a strategy to reach frugal consumers? Let’s hear about it.

Basically, the people who fall into his category are the ones looking to save money wherever they can. They limit unnecessary purchases and substitute purchases with alternatives that cost less. This can be a difficult segment for a small business to reach, but Yael shares the following tactics:

How Twitter is Teaching Business the Lost Art of Conversation

So it’s happened. Twitter has gone mainstream. As Twitter users, we knew instantly when Mumbai came under terrorist attack. We laughed at the photo of Stephen Fry stuck in an elevator when he tweeted his predicament, we were there when Ashton Kutcher beat CNN to 1 million followers, we caught the first glimpse of passengers being evacuated from the ditched plane on the Hudson River and we all suffered the lag time when Oprah Winfrey sent her first ever tweet on live TV.

Free and Easy Link Building Tips

Okay, you’re the proud mama or papa to your brand new website. Now what? This isn’t like the movies - just because you built it doesn’t mean they’ll come. The Internet is a huge limitless space with ever-growing numbers of websites. You are just one small website among millions. How will anybody ever find you? How do you become visible? Right now, you just exist out in the web, untethered. You need to become visible when someone searches for you and one way to become visible to people is to become visible to search engines. And one way to become visible to search engines such as Google, Yahoo, or MSN is for your site to be tethered, or linked to other sites.

Simple And Successful SEO Strategies - On Page Optimization

SEO doesn’t have to be complex and by following these simple on-page optimization techniques you can give your SEO campaign the perfect start.

SEO is often seen as being a difficult and in-depth process, but the reality is that by following some reasonably common sense guidelines it is possible to get good rankings. That’s not to say that optimization is a simple or quick process; there are, unfortunately, no short cuts. Your SEO efforts should be a concerted and long term effort in order that you will enjoy the best possible results and should incorporate both on-page and off-page optimization techniques. By following the on-page SEO strategies below you can set a strong foundation to all your SEO work.